Travis Monroe | Creative Director | Photographer
Summary
I work with passionate clients in team-oriented environments where everyone is valued. Where current technology, data, and marketing are used to grow market share and increase ROI. I bring diverse experience in marketing, promotional merchandising, graphic design, web development and e-commerce while delivering consistent branding.
Insights®
Personal Style
"Because he lives by principles and rules, Travis is very consistent and dependable. Although he will never ask for it, he does need positive feedback and a rationale for what he is doing. He tends to be disinterested in subjects for which he sees no practical application. He values and adheres to established routines and procedures and for him there will always be some work yet to be completed. He is most content in work that is of practical service to the organization and others..."
Interacting with Others
"Preferring to care for others and to help them in practical and tangible ways, Travis uses his quietly personal warmth to communicate this feeling. Gracious, considerate and sympathetic, he is usually quietly effective in relating to others. He avoids interactions that will make him highly visible to others or where he has to perform or compete for attention. His primary desire is to be of service to other people. Though perhaps hard to get to know, he is a trustworthy confidante who accepts a wide range of behavioral differences in others..."
Decision Making
"Travis's decisions tend to be made only after he has gathered sufficient supporting data. He is observant of the small jobs that need to be done and will often offer to do them or just do them automatically. He has an ability to see the need of the moment and then deal with it. He will support those he considers as friends but can feel rather pressured if made to act against what he considers as his better judgement. He sees himself as realistic, practical and matter-of-fact, although others may not always see the practicality of some of his decisions. Travis likes to gather information and see what solutions naturally emerge..."
Key Strengths
- Learns from experience - won't get hurt by the same situation twice.
- Looks before he leaps.
- Highly effective where consistent performance is required.
- Attention to detail.
- Prefers structure at work and home.
- Focused and determined.
- Good at undertaking routine tasks.
- Can master technical subjects.
- Pays great attention to detail.
- Usually reads non-verbal signs effectively.
Value to the Team
- Provides an anchor to reality.
- Is the force for stability.
- Has a strong sense of duty and takes his work seriously.
- Is dependable with a stabilizing presence.
- Critically perceptive with an eye for detail.
- Follows instructions to the letter.
- Helps generate trust for the team.
- Provides quiet, behind the scene, support.
- Brings order and structure through his organizational qualities.
- Encourages team allegiance.
Experience
FREELANCE CREATIVE DIRECTOR & DESIGNER | 2002 –PRESENT
Sales, marketing & business development, graphic design, photography, multi-media, video/audio recording editing, web development, search engine marketing, web site analysis, email marketing, illustration & account management.
CREATIVE SERVICES MANAGER | DELUXE CORPORATION | MONROE, WA | 09/2015 – 07/2018
Part of the leadership team that led our division from $12 million - $20 million in sales over 4 years. Managed the creative department, art direction, supported sales to increase ROI, business development, brand management, marketing, email marketing, graphic design, photography, videography, web development, and IT support. I helped clients develop brand guidelines, manage their brand consistency, created marketing materials and promotional products to increase their revenue and market share.
IT WEB DEVELOPER | MERRILL CORPORATION | MONROE, WA | 09/ 2011 – 09/2015
In conjunction with corporate tech support, I managed all IT tools and functions for the Monroe location including, on-site support, building access systems, servers, network, desktops, laptops, printers, surveillance systems, phone system, and software customization. Additionally, I was responsible for the creative department and provided creative direction, graphic design, illustration, copy writing, photography and marketing services for clients and Merrill Monroe, as well as managing and developing our B2B e-commerce sites.
E-BUSINESS DESIGN & SUPPORT LEAD | J STREET TECHNOLOGY, INC. | BELLEVUE, WA |10/2006 – 11/2009
E-business design and development, sales and account management, needs assessment, proposals and estimates; technical support lead, setup procedures, trained staff, managed content and upgrades; web and custom software development, Flash and logo development, integrated user-interfaces for custom software solutions, user experience and feature development, search engine optimization and site analyses; created corporate brands, marketing materials, implemented blog, e-mail marketing templates, knowledge base, product development (E-Commerce Software).
ART DIRECTOR | DESTINATION MARKETING | MOUNTLAKE TERRACE, WA | 5/2006 – 10/2006
Developed ads, campaigns, print materials and logos. Managed projects, met with clients, developed production schedules, budgets and helped develop internal processes and served as in-house web designer and consultant.
ADVERTISING DESIGNER | THE SEATTLE TIMES | SEATTLE, WA | 9/2004 – 10/2005
Developed ads, campaigns, and print material for newspaper advertisers, met with clients to assist in account management; Advertising Designer of the Quarter, Member of the Advertising Technology Team, and a designer on the Total Market Coverage Design Team.
GRAPHIC DESIGNER | BOISE, ID | 1998 – 2002
Web development, account management, produced logos, and screen print and embroidery designs at several ad and design agencies. Created black and white, and full color ads, billboards, and direct mail for local and national publications. Art directed photo shoots.
Capabilities
Systems: Windows, Windows Server, UNIX Server, Mac OS
Languages: HTML, CSS, JQuery, JavaScript, BootStrap, ASP, C#, PERL, PHP, ActionScript, SQLServer
Software: Illustrator, Photoshop, Lightroom, InDesign, Premiere, Fireworks, DreamWeaver, Flash, Director, Boxshot, Origami, Visual Studio, SQL Server Management Studio, Vault, Joomla, Microsoft Office, Salesforce, DemandBridge ERP, WordPress, Bartender
Education
2011 – BellevueCommunity College | Bellevue, WA | Certifications: Basic Programming Essentials, Introduction to Programming using C#
2001 – New HorizonsComputer Center | Boise, ID | Certification: HTML 4.0, CSS, Flash, Fireworks and Web Design
1994 – Art Institute of Seattle | Seattle, WA | Associate of Applied Arts Degree in Graphic Design
Volunteer
PHOTOGRAPHER & DESIGN | CENTER ON CONTEMPORARY ART SEATTLE (CoCA) | 11/2015 – PRESENT
BOARD OF DIRECTORS | CENTER ON CONTEMPORARY ART SEATTLE (CoCA) | 05/2016 – 05/2018
ARTIST MENTOR | 2015 – PRESENT
Key Achievements
Award-winning Designer & Producer | 2005 Innovations in Training International Award for “The Power of Type: A Guide for Understanding the MBTI”
Advertising Designer of the Quarter 2005 | Seattle Times